Launching a business fast: Interview with Vieri from Video & Bits

How long did it take you to launch your vegan business? Or how long have you been planning to launch your business?

Vieri Wikes was a successful vegan hair stylist when Covid-19 hit, and went from having a client-base of loyal customers to having no money coming in overnight when the lockdown came into force.  

Most people would not know what to do in this situation – but Vieri had an idea for a new business called Video & Bits and set it up and had new paying clients within a couple of weeks.  I spoke to Vieri about how she got a business off the ground so quickly, and what we can all learn about focus and why ‘good is good enough’.

What you will learn from this interview:

  • How you need to test that there is a market for your idea before putting time and money into developing it into a business.
  • How you can use virtual networking events to get in front of a lot of potential customers quickly.
  • How you can use systems that other people have already developed to get your idea off the ground quicker – Vieri set up a video company without ever owning a video camera.
  • How you can have a vegan business, even though you don’t lead with the fact that it’s vegan.
  • How planning too much will actually slow you down, and sometimes it’s better to jump in and start doing, and learn and amend as you go.
  • How you can use online tools like Canva to produce graphics and branding yourself.
  • How you can simplify what you are selling to make it easier for the customer to buy from you.
  • And remembering that ‘good is good enough’.


Please add your own comment:

Ready to join your tribe?

Have a question about joining?

More from VBT...

Online networking meet-ups on Zoom

Meet other vegan business owners and link up with other people on the same mission.  Held three times a month on various days and times.

Learn in our Vegan Business Academy

Learn from vegan business experts. Online courses, masterclasses, interviews & more to help you grow your vegan business.

Connect with our full VBT community on Slack 

Get full access to our active community on Slack. Post your questions & share your wins! Got a question for Lisa & David? Post them here too!

Don’t be isolated with our co-working sessions

Join us for focused two-hour work sessions where you can work on your own task with other VBT members in the background on Zoom.

Want us to keep in touch? Subscribe to our weekly email!

Join our weekly mailing list to receive new content, podcast episodes, offers and invites to exclusive events!  Unsubscribe at any time in a couple of clicks.