VIDEO: Your ethics will help you compete against big brands
A lot of big brand names are moving into the vegan sector at the moment. And where that isn’t always a bad thing (the more vegan options there are the easier it is for someone to transition) they bring with them huge marketing budgets and brand recognition that can make it harder for smaller vegan businesses to compete. In this video David explains how you CAN compete if you build your company on the ethics that vegans care about – and prove that money spent with you is furthering the cause.
Want more exclusive content to help you grow your vegan business?
This is free sample content from Vegan Business Tribe. Join us to get more like this every week in your inbox and on the site, and to get help and support from our vegan business experts Lisa and David.
Membership of Vegan Business Tribe is £10 a month, but we’ve made it free to support as many vegan businesses as we can whilst the current lockdowns are preventing business from operating in full.