How to get customers for your vegan business

with dAVID pANNELL

To preview our new video course on how to get customers for your vegan business, David takes 45 minutes to teach you how and why people buy. This was a Zoom seminar in front of a live audience of 70 people.

What we cover...

Regardless of what your business does, it cannot grow (or even survive) if it does not have enough people spending money with you. In this session, Vegan Business Tribe founder David Pannell explains what makes people buy and shows you how to lead customers from first knowing about you to then buying from you.

Why your business needs to be financially sustainable - you can do far more good in the world with a profit than a loss.
Why sales don't just happen randomly. If you don’t understand how someone ended up becoming your customer, then every sale you make is just a fluke that you can’t repeat.
All about the 'buying timeline' that all customers go through before they buy, and how to lead people along it quicker.
How to understand trigger points and what makes people buy.
That every company has a sales and marketing funnel even if you don't know it is there, so you may as well claim it and learn how it works.
How to make more people aware of your company, and then how to get them to engage so that they start thinking about buying from you.
Why someone rarely becomes a customer on their own, and why you have to have a strategy to lead them over the finishing line.
How to work out why people are not buying from you and what to do about it.

About the presenter

Co-founder of Vegan Business Tribe, David Pannell is a life-long entrepreneur and the host of the Vegan Business Tribe podcast.

Along with his wife Lisa, David ran a successful marketing and business growth agency for 12 years and was also a specialist sector ambassador for The Chartered Institute of Marketing.

David has worked with some of the biggest brands in the world to help them understand the vegan marketplace and consumer and is the official UK agent for The Vegan Society’s Vegan Trademark scheme.