When people are feeling the squeeze, they spend a lot more time evaluating what they spend their money on. Even if their own circumstances haven’t changed, all the doom and gloom on the news about how times are hard still has a negative impact on spending. So how do you convince customers to still buy from you in a downturn?
You might think if you just come up with a great idea then an investor will throw money at your business. Well, I’m afraid it (usually!) doesn’t work like that. We look at the five different ways that you can fund the growth of your vegan business, from self-funding and borrowing, to investment and crowdfunding.
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