Many people dream of aligning their ethics with how they make a living. It used to be that vegan businesses were restricted to food, drink or beauty products – but now you can find everything from vegan web designers to vegan accountants.
Oatly made the headlines for all the wrong reasons when it was revealed that American private equity fund Blackstone had bought 10% of the company for $200,000,000. We take a look at why the champions of positive change decided to partner with backers who have such a chequered and controversial history – and were they right to do so?
It’s not just vegan products or foods that need to be sure they can claim they are vegan. In this second of this two part article, Lisa looks at the vegan hospitality and service sector and how you can make sure your business can fairly claim to be cruelty-free.
As a vegan business owner it’s your responsibility to ensure that all of your ingredients and manufacturing processes are vegan. Your company might not even survive the loss of trust that comes from accidentally selling someone a non-vegan product. In the first of this two-part article, Lisa looks at how you can be 100% positive your product is actually vegan.
Faced with being unable to trade as a vegan hairstylist because of the Covid-19 lockdown, Vieri Wikes went from having an idea for a new business to getting paying customers within a couple of weeks. David talks to Vieri to find out how she managed to get a business off the ground so quickly by following her mantra ‘good is good enough’.
To build a successful business, you need a group of followers who absolutely cannot live without your product and believe in your vegan mission. These people will help you spread your message and attract more people who also love what you are doing. They will become your brand ambassadors. They will become your ‘tribe’.
Not only have Rainbow really understood what their customers care about, with plastic-free packaging and palm oil-free sweets, but they have put a lot of effort in to the impression you get when you receive your online order. Watch Lisa’s unboxing to learn how they did it.
Maybe you’re starting a vegan business but you’ve spent ages inching towards getting it ready to launch. Or perhaps you already have a vegan business but it’s not flying like you know it could be. If you’re full of ideas but don’t have the time to do them all well then it’s time to make some changes.
For many of us, starting a vegan business is a way of furthering the vegan cause by aligning our passion with how we make a living. But what if you want to go further than that? Is it possible to be a full time vegan activist when you still have bills to pay? We ask one of the country’s most prolific vegan speakers, John Awen.
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Vegan Business Tribe is a trading name of Vegan Sales Accelerator Limited
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