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Writing a book might be the best marketing tool for your vegan business

Mitali’s mission is to create an army of vegan thought leaders. Through her publishing company, The Vegan Publisher, Mitali helps vegan business owners and professionals create what might end up being the best marketing tool for their business ever. In this masterclass we walk through how and why you should write a book to promote your business.

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The importance of quick wins

We often think about our strategy for the next six months, but what can you do that will move your business forward in the next 24 hours? We take a look at how you can make something happen that will have a real impact on your vegan business, maybe even before you go to bed this evening!

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How to get the most out of trade shows

Tradeshows and larger consumer shows like VegfestUK are where you will meet not just new customers, but also great new contacts that might help your business move forwards. Learn what you need to be doing before, during and after the event to maximise what you get out of it.

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How Clive’s Pies became Clive’s Purely Plants

Esther Pearson led Clive’s Purely Plants through the transformation of becoming a vegan-only food manufacturer. This resulted in them finding investment to scale up their production and Clive’s are now listed in supermarkets and independents across the country.

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How to build your network and increase your contacts

It’s far easier to build a business when you surround yourself with people who are on the same mission that you are. But these kinds of connections don’t just happen by accident. You need to have a strategy in place to increase the number of connections you are making.

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