Welcome to the

Vegan Business Tribe Podcast

With David Pannell

Latest episodes

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027 – How to create a marketing funnel

What is a marketing funnel, and how do you create one to get more customers? If you understand the journey your customers take before they buy then you can develop strategies to move people along those steps instead of just leaving it to chance.

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026 – Why you hate selling, and how to get over it

Why do so many of us absolutely HATE selling and how do you get over it? In this episode, David takes a look at how you can reframe ‘selling’ into ‘helping’ – because if your product genuinely solves someone’s problem then it’s your duty to help them become a customer.

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025 – Getting the most out of vegan fairs and markets

For some companies, vegan fairs are one of their main routes of selling their products to the public, others do it to build an audience, but one of the main reasons to do your local fair is to get real one-on-one engagement with customers that you won’t get anywhere else.

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024 – Crowdfunding your vegan business

How do you crowdfund a vegan business? How easy is it and what does it take to hit your target? The truth is less than 25% of crowdfunding campaigns are successful. 10% of campaigns don’t receive a single pledge.

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023 – How to get motivated​

You can’t just sit there waiting for motivation to happen. Because it just doesn’t, that’s not how it works. David looks at how you can trick your brain to motivate itself and then use techniques such as accountability groups to keep you going.

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020 – How to build-up your mailing list

How do you build up a mailing list? How do you get people to give up their email address? In this episode, David looks at how to take your mailing list from a couple of hundred subscribers to several thousand.

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019 – Live: Taboos we don’t talk about in business

We talk a lot about success, but what about the taboos in business that EVERYONE goes through but few talk about? Business failure, debt, mental health pressures, hidden disabilities… We bring together three successful vegan entrepreneurs to have an honest discussion.

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