Thurs 26th Aug 2021, 4.00pm (UK time)

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Free online seminar with live Q&A

Free online seminar

with live Q&A

How to get more customers for your vegan business

Thursday 26th August 2021, 4.00pm – 5.15pm (UK time)

How do you REALLY find more customers for your vegan business?  If you are struggling with this question, then this live online seminar will take you right back to basics to find out.

Finding customers really is the LIFEBLOOD of any vegan business.  And it doesn’t matter if you sell a physical product, if you offer a vegan service, or even if you are a charity looking for donations – your business relies on people giving you their money!  We all need customers and, usually, we would all like more of them.

You might be wondering about the best way to find customers.  Should you be using Instagram, should you be doing PR, or maybe you should even try some appointment-making telemarketing or Google Pay Per Click advertising?  But if this is where you are starting when trying to work out how to get more customers then you need to just stop.  Right now.  

No more shooting in the dark not knowing what will work, no more being paralysed into inaction by too many options and platforms. 

Delivered by David Pannell (vegan business expert, co-founder of Vegan Business Tribe, presenter of the weekly Vegan Business Tribe podcast) this seminar will go right back to the basics of learning who your customer is, what marketing messages and activity they will connect with, and then how to go out there and find them.  And, more importantly, how to use your vegan ethics to get them to love you even more.  As David always says: you should never just start a vegan business, you should launch a mission!

We invite you to join us for this free live seminar on Zoom with a follow-on Q&A.  Book using the form above, and if you already have a question you can pre-submit it so David can answer it before we open the Q&A to all attendees.

This session is completely free and also comes with a no-obligation free month trial offer to Vegan Business Tribe (you do not need to take-up the offer to attend the seminar) to enable you to try out attending more of our regular events and meet the rest of our vegan business community.

Vegan Business Tribe membership is normally £12.99 a month, with no minimum membership length.

Thursday 26th August 2021, 4.00pm – 5.15pm (UK time)

Who is David Pannell?

David is a lifelong marketer, entrepreneur and vegan business champion.  Along with his partner Lisa Fox, David is the co-founder of Vegan Business Tribe: an online business community dedicated to helping vegan businesses succeed.

David is also the founder of vegan consultancy ‘Promote Vegan’, where Lisa and David advise some of the leading high-street brands and global food manufacturers on understanding the vegan marketplace.  David is also the UK agent for The Vegan Society’s Vegan Trademark scheme and the presenter of the 5-star-rated weekly Vegan Business Tribe podcast.

In his previous (pre-vegan!) life, David was an ambassador for The Chartered Institute of Marketing and has built (and sold) a number of his own businesses over his 25+ year career.

Who are Vegan Business Tribe?

We don’t think that ‘vegan’ businesses should be the ones with a label.

Why should we have to point out that our companies don’t cause cruelty or harm to animals? It should be the companies that DO that have to carry a warning.

To do this we need to make vegan businesses the new normal and skill-up those already running a vegan business to have a bigger impact on the business scene. It’s not enough to just run a vegan business, you need to run a SUCCESSFUL vegan business. If you believe in this too – we want you to be part of our journey.

Vegan Business Tribe is a community of over 1,000 vegan business owners across the globe who are on a mission to change the face of business, to create a fairer, cruelty-free world for both animals and people.



How long will the session last?

1h 15m.  The session is live so the timings may vary slightly, but the main workshop presentation will be about 40 minutes long.  This will then be followed by a 20-minute Q&A.  We will also include a 5-minute info section on who Vegan Business Tribe are and a free month’s membership offer.

Are you going to be selling at me? 

Yes.  Absolutely.  For about 3 minutes after the main presentation… don’t worry!  We’ve been to those kind of ‘presentations’ too and hate them just as much as you do.  Instead, David will be telling you about how you can get involved with Vegan Business Tribe (£12.99 a month) and what you get as a member, but that’s it.  We haven’t got any other service or products to try and sell you.

Do I need to be a member of Vegan Business Tribe to attend?

Not at all!  This is a free seminar for anyone who has a vegan business, is thinking about starting one, is a vegan professional or just has an interest in the sector.

What platform will you be using for the session?

This seminar will be delivered on the standard Zoom Meeting app that you can use on your desktop or mobile device.  We don’t want you to feel you are just listening to a pre-recorded seminar; we want you to be part of the session!  If you would rather just listen-in, then you can turn your camera off when joining the meeting.

How do I submit a question for the Q&A?

David will be answering pre-submitted questions first, and then opening the Q&A up to anyone in the session who would like to ask one.  You can pre-submit a question when you book your place using the above form.

Can I talk to David direct about my vegan business (or vegan business idea?!)

You certainly can!  That’s why we will be offering anyone who attends a coupon code for a free month membership of Vegan Business Tribe, which includes a 30-minute 1-2-1 Zoom call with Lisa and David.

Do you do any other events?

At Vegan Business Tribe we have multiple networking meet-ups, business clinics, seminars and workshops every month!  If you can’t make this one, email us on and we’ll put you on the mailing list to let you know when the next free event is.

Thursday 26th August 2021, 4.00pm – 5.15pm (UK time)

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