How to market your vegan business
Are you struggling to find customers? Are you looking for advice that has been specifically created for vegan businesses by vegan experts? You have found your perfect course! Study online at your own pace with support every step of the way.
It's not enough to just HAVE a vegan business. You need to build a vegan business that is successful and financially sustainable to help us move towards a vegan world. That means learning how to market your business and find new customers.
Most of us start a vegan business as a way to further the cause. It may be your way of moving towards a vegan world by providing better vegan products. Or it might be that you want to do something to make it easier for people to live a cruelty-free life. But it is fair to say that most vegans who start a business do so without thinking enough about actually making money!
As vegans, we can often feel guilty about trying to make money out of other vegans. We might feel that making money is unethical – after all, many people blame growing commercialism for a lot of today’s problems. But the reality is this: you can do a lot more good in the world with a profit than with loss.
If you do not build a business that is successful and financially sustainable then you cannot help us move towards a vegan world. This is really important and something that needs to be ‘baked-in’ to your business from the start. You need to succeed with your vegan business to actually make a difference, and for most of us that means having regular paying customers for what we’re offering.
Even if you are a charity, you still need to attract income. You need to connect your organisation with enough people who believe in what you do to enable you to keep on doing it.
That’s why it is your duty to the vegan movement to get better at doing business. There’s no point in having an amazing product that will change the world if that product never gets into anyone’s hands. There’s no point in having a voice if it’s never heard.
Watch this introduction from the opening chapter of the course.
1-2-1 support as you work through the course
Have you got a question about a section, or not sure how to apply what you have learnt to your business? Simply jump to the ‘ask a question section’ at the end of each chapter and get advice from our experts Lisa & David – the people who wrote the course! If you want more help, join us at our next business clinic to chat with Lisa & David live on Zoom.
Join our monthly membership to start!
The course (and all our future courses) are part of our £12.99 a month membership to Vegan Business Tribe. This also gives you access to all our business clinics, online events, vegan business networking events, new weekly content and our mentoring forums.
No minimum term, billed monthly, cancel at any time yourself through your members’ dashboard.