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What started as a course to help keen home cooks progress their careers has now become a fully industry-accredited school for vegan chefs led by Chef Day Radley. Lisa catches up with Day to find out how she has trained more than 100 vegans to become professional chefs.
VFC made the headlines when they announced they were giving their products away for free. This campaign might seem like a fast track route to going bust but dig a little deeper and you will find a clever strategy that might not be as expensive to run as you think!
Giving your product away might seem like a fast track route to going bust, but it’s actually a more clever strategy than it first appears.
People can know about your business, be on your mailing list and genuinely seem interested, but still haven’t become a customer. So where’s the blockage? If you can identify the people who are right at the end of your funnel then reaching out with the right offer at the right time may be all that is needed to nudge them over the line.
Following a successful career as a commercial airline pilot, JC De Klerk returned to Africa with a mission to make his home country of Namibia more welcoming to vegan travellers. Lisa talks with JC about taking vegans to see the wonders of Africa by light aircraft.
If you see a vegan business in the news, it’s most likely because they sent a story out as a press release. David walks through how to do it.
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