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Customers say they are buying less animal products as a result of the coronavirus lockdown
In the wake of the Cornavirus, more consumers are questioning the link between our commercialised relationship with animals and the rise in infectious diseases. But with the World Health Organisation and NHS doctors also advocating people move towards a plant-based diet, how is this impacting what people buy?
Behind the scenes with Beneath The Wood animal sanctuary
Animal sanctuaries are the real frontline of veganism, but each is also a business that needs constant income. Sasha Bennett from Beneath The Wood Sanctuary shares her experiences of running a sanctuary and what tips she has for anyone thinking of starting their own.
Why you need to be on LinkedIn as a vegan professional
You may think LinkedIn isn’t for you – but before you skip over this article you need to know that LinkedIn is a hub of vegan activity. It can give you the best chance to connect with executives at larger companies that you can’t access through other channels, as well as collaborate with other vegan professionals.
Interview with Caroline from Eden Green PR
Caroline Burgess-Pike has worked on campaigns for Million Dollar Vegan, Squeaky Bean, and countless other vegan organisations. In this interview, Caroline tells us about her journey into vegan PR and her top tips for how to get your vegan business in the news.
How do you get vegan certified?
You may (or may not) be surprised to know that anything self-labelled as ‘vegan’ doesn’t legally need to be a vegan product. Having your products or business certified as vegan by an accreditation scheme gives consumers assurance that they are buying a vegan product.
Re-watch our live seminar and Q&A from the Online Vegan Fair
As part of May’s Online Vegan Fair, David delivered a live hour-long session and Q&A on how to run a successful vegan business. Watch the session in full where we cover everything from why you should launch a vegan business to why you need to smash your preconceptions of who you think your customers are.
Members’ Q&A: Vegan Business ideas, vegan certification and marketing animal sanctuaries!
In this Q&A we cover how animal sanctuaries can better market themselves; should vegan businesses be using the Coronavirus to convince people to go vegan?; How to decide on what vegan business to launch; and how do you get your product vegan certified?
Showing how we deal with anti-vegan comments on our own social media posts
We recently produced a great article explaining how you can handle someone posting anti-vegan comments on your business’s social media posts. But we thought it would be useful to show you a live example of how we handle it ourselves – by letting ‘our tribe’ come to our rescue.
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