Katrina Fox Masterclass
Content Marketing Through Guest Blogging: How to Write Op Eds, Features & Listicles
with Katrina Fox
Creating content for other people’s websites or contributing articles to external media outlets is an excellent way to build your authority as an expert or thought leader.
It gets you in front of (the right) audiences who may not have otherwise discovered you or your brand, and can also lead to other opportunities including speaking gigs, collaborations and partnerships.
In this 60-minute webinar with VIVAS founder Katrina Fox, an award-winning journalist with more than 25 years’ experience writing for niche and mainstream media in the UK, US and Australia, you’ll learn:
- What is content marketing and how does guest blogging/writing work?
- The three key types of guest writing/blogs and how they differ from each other
- How to write a strong opinion article, feature and listicle (even if you’re not a ‘writer’)
- How to identify the right places to contribute to
- How to leverage your guest articles for even bigger impact
ABOUT KATRINA FOX
Katrina Fox is an award-winning journalist, author, PR consultant, founder of VeganBusinessMedia.com, host of the Vegan Business Talk and Conversations with Vegan Women Leaders podcasts, author of Vegan Ventures: Start and Grow an Ethical Business, the first global book providing success strategies for aspiring and existing vegan business owners and entrepreneurs, and founder of VIVAS, a global community and content hub for vegan women leaders.
She has written extensively for niche and mainstream media for 25 years on a variety of topics, including animal advocacy and ethical business and was a regular Forbes contributor for a year, specialising in writing about vegan and plant-based businesses.
Katrina Fox
Katrina Fox is our resident guest vegan business expert at Vegan Business Tribe.
An award-winning journalist, content marketer and copywriter, Katrina is the author of the bestseller Vegan Ventures: Start and Grow an Ethical Business, the first global book providing success strategies for aspiring and existing vegan business owners, and host of the Vegan Business Talk podcast.
She’s written extensively for niche and mainstream media for more than 25 years on animal advocacy and ethical business and was a regular Forbes contributor for a year specialising in writing about vegan and plant-based businesses.
A vegan of 27 years, Katrina helps vegan business owners to create a strong personal brand to drive business growth, ramp up sales and maximise their impact in the world by becoming in-demand thought leaders in their industry.
Find out more about Katrina’s personal brand strategy services at:
