Business clinic: 8th December 2021 (evening)
Featuring:
Amanda Nathaniel – Thrive For Life
Ian & Cathy Haywood – BFriendly Music
Yolanda Soryl – Yolanda Soryl Literacy
What we talk about:
- How to ‘get out there’ on social media
- Building an audience on social media
- Making sure you know how your business model is going to give you an income
- If you want your audience to do something, then just ask them!
- Starting doing marketing when you were the only one in your niche but now you’ve got competition
- How often to post on social media
- How to retain integrity and be authentic
- Building a relationship with potential customers using video on social
- Why social is a great way to help people feel like they’re really getting to know you
- Don’t let lack of engagement on social media put you off
- Re-using or re-fashioning your social posts
- What to do about last-minute cancellations for live in-person cooking classes
- Being clear and upfront about your cancellation policies
- What things of value can you still give to people who need to cancel their place on your non-refundable event and turn this into great relationship building






