What we talk about:

• Finding an efficient way to expand a franchise
• How to prospect new retailers or clients, narrow them down, and how many to focus on at a time
• Why it can be better to try and get into mutually beneficial relationships with other companies who are serving your ideal customers rather than sell directly to those ideal customers
• Whether to coach vegans, or coach non-vegans who want to go vegan
• Why it’s important to ask yourself who you really want to work with
• Thinking through what you want to do with your business when you’re not sure
• Eating for health
• Starting a business almost by accident and whether to put time and energy into that as well as your current business
• Why VAs often work really well collaborating together
• Running multiple businesses at the same time
• Why you need to ‘follow the customer’ when you’re making decisions about your business (but make sure you’re passionate about it too)
• Making money from your knowledge rather than selling your time
• Figuring out the value of your service and setting your prices
• Creating a cheaper service or product as a taster to your upsell products or services
• How to test a separate service without harming your brand
• Using product videos
• Creating repeat customers and encouraging them to refer people to you also