How networking with other vegan business owners can help your own business by growing important connections

The importance of getting feedback from your customers so that you understand what they want

What to do with stock that you can’t sell to your original audience

Re-categorising and re-purposing your products to market them in a different way

How to do outreach marketing when your customers aren’t local so you can’t just get ‘out there’

Doing an impossible offer

What to do when two advisors are giving you opposing advice about pricing

Subscription-based business models

Deciding whether to create a one-off programme, a subscription-based service, or both

The importance of testing