Making sure you’re ready for opening your physical shop

Selling other people’s products in your shop

Feedback forms and customer research

Encouraging people to take photos of your products and tag your business in on social

Needing technical support

Overcoming obstacles in your business

IT support and the usefulness of automation in your business and how it saves time

Whether you can just be your authentic self in your business or do you need some sort of professional avatar

Talking about mental health and vegan activism

Running a business at the same time as raising children

Making it clear what people’s donations are paying for

How to get over feeling like you need to apologise when asking for donations

Being transparent about the costs of running a sanctuary, and having a shopping list so that people know what they’ve paid for

The importance of letting your audience know how close your sanctuary is to covering its costs each month

The ethics of using Amazon, and different economical systems