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Interview with Caroline from Eden Green PR

Caroline Burgess-Pike has worked on campaigns for Million Dollar Vegan, Squeaky Bean, and countless other vegan organisations. In this interview, Caroline tells us about her journey into vegan PR and her top tips for how to get your vegan business in the news.

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How do you get vegan certified?​

You may (or may not) be surprised to know that anything self-labelled as ‘vegan’ doesn’t legally need to be a vegan product. Having your products or business certified as vegan by an accreditation scheme gives consumers assurance that they are buying a vegan product.

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Re-watch our live seminar and Q&A from the Online Vegan Fair

As part of May’s Online Vegan Fair, David delivered a live hour-long session and Q&A on how to run a successful vegan business. Watch the session in full where we cover everything from why you should launch a vegan business to why you need to smash your preconceptions of who you think your customers are.

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Behind the scenes with Peasholm Park Vegan B&B

Peasholm Park Vegan B&B offer visitors to Scarborough a completely vegan holiday experience. We caught up with the owners to talk about their experiences and what tips they have for anyone thinking of launching a vegan business.

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What can we learn from ‘Magic Cake’?

A recipe for a ‘magic cake’ that can be made without milk, eggs or butter went viral far beyond the vegan-sphere. David asks what can we learn from vegan products that don’t market themselves as vegan.

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Your professional vegan vs your personal vegan

It’s important that the persona you present professionally is one that your audience, customers or clients are going to connect with. So how do you manage your personal and your professional vegan persona whilst keeping authentic?

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