To celebrate our first year anniversary, David tells the story of where Vegan Business Tribe came from, how it grew so quickly, and how testing the concept proved that all our assumptions about what we THOUGHT people wanted were utterly and completely wrong!
You may have been told that vegan is too much of a fad to launch into, or it’s too small a marketplace to grow a successful business. But what’s the truth about that, and if that’s the case why are so many vegan businesses growing so quickly right now? Let’s take a look at how big the marketplace is for a vegan business or service.
Would you launch a business if you had no idea how much it cost to make your product? No, of course not. So why would you launch a business without spending the same time working out how much it was actually going to cost you to get a customer?
Victoria from Happy Carrot Skincare was the second of our members on our Crowdfunding programme to hit their funding goal. Her campaign received a surge of donations in the last few days before the deadline, so we talk to Victoria to find out exactly what activity she did to hit her target, what she learned and what she would change if she did it all again.
It doesn’t matter if you sell a physical product or if you offer a vegan service (or even if you are a charity looking for donations) you rely on people handing over their money. So how do you REALLY find more customers for your vegan business? It’s time to go right back to basics.
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