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031 – How to create your elevator pitch

How do you get someone excited about your business when you’ve only got a really short amount of time to explain what you do? Maybe you’ve got 60 seconds to introduce your company at a networking event. Or perhaps you’ve got just the time it takes an elevator to go between two floors to tell your dream contact what it is you do. What do you say?!

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Are you sure your product is 100% vegan?

Ever wondered why apples are so shiny? Ever wondered what alcohol is filtered through? Ever thought about how they get refined sugar so white? Animal-derived products and ingredients have permeated every corner of our world. They are cheap, they are gruesome and often they are hidden – and it’s your duty to make sure they don’t get into your products.

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Primary Veducation on how they hit their crowdfunding target

Laura from Primary Veducation is on a mission to help schools be more inclusive for vegan children. And as a successful participant of our recent crowdfunding programme, Laura found (unlike our other members) that the majority of her backers were people she had no previous connection with. So just how did Laura buck the crowdfunding trend and get supported by complete strangers?

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