During 2021, we teamed up with Crowdfunder UK to take a group of our members through a collective crowdfunding programme, raising over £20,000! We collected everything we learnt into this crowdfunding hub to give you everything you need to launch and run a successful crowdfunding campaign for your vegan business!
Live Q&A session with Crowdfunder UK
We’re joined by Nicole and Anna from CrowdfunderUK to explain how rewards-based crowdfunding works and how to run a successful campaign. Nicole, Anna and David then take live questions from our members taking part in the programme to help you get started on your campaign.
How Victoria hit her crowdfunding target
Victoria from Happy Carrot Skincare was the second of our members on our Crowdfunding programme to hit their funding goal. We talk to Victoria to find out exactly what activity she did to hit her target, what she learned and what she would change if she did it all again.
How Laura hit her crowdfunding target
Laura from Primary Veducation is on a mission to help schools be more inclusive for vegan children. Unlike our other members, Laura found that the majority of her backers were people she had no previous connection with. So just how did Laura buck the crowdfunding trend and get supported by complete strangers?
How Angel Food crowdfunded $200K
Angel Food is stocked in hundreds of stores across New Zealand. They make over 130 tonnes of cheese a year and supply national brands such as Pizza Hut and Lord of the Fries. In this masterclass, Alice Shopland tells us how she raised $200K NZ in her latest equity crowdfunding round to fund their expansion into the much bigger Australian marketplace.
Expert interview: How One Planet Pizza funded their business
One Planet Pizza was the first vegan company in Europe to go through equity crowdfunding. In this interview, Lisa talks with their founder Mike Hill about how to run a successful funding campaign and his advice for any vegan business looking to raise money.
How Andrew raised $10k to fund his vegan documentary
Days from the end of his crowdfunding campaign, Andrew Alexander had almost no backers and only a week to save his project. In this interview, David asks Andrew how he managed to raise $10k to fund his vegan documentary.
Podcast 024 - Crowdfunding your vegan business
In this episode, we share everything that the group learnt about rewards-based crowdfunding, including how to work out how much money you are likely to be able to raise, which platform you should use, and what it takes to get your crowdfunding campaign over the line.
Meet-up with our members taking part in the programme
Watch back the first crowdfunding meet-up, where each member introduces themselves and then we look at what support each company needs to set up their campaign. Karl Fogg from Phyton also explains why he chose to launch a crowdfunding campaign.
Update from our members taking part in the programme
Watch back the second Crowdfunding meet-up. Now all the campaigns are live each member gives us an update on how they are generating publicity for their campaigns, and we talk to Victoria from Happy Carrot Skincare about how she got to 50% funded in the first couple of weeks.

