150: Toni Okamoto of Plant Based on a Budget on becoming a successful vegan food blogger
Vegan Business Talk episode 150
In this episode I interview Toni Okamoto, the founder of Plant-Based on a Budget, the popular website and meal plan that shows you how to save dough by eating veggies.
California-based Toni is also the author of Plant-Based on a Budget and The Super Easy Vegan Slow Cooker Cookbook, as well as the co-host of the Plant-Powered People Podcast.
Her work has been featured in the popular documentary What the Health, and she’s a regular presence on local and national morning shows across the US, where she teaches viewers how to break their meat habit without breaking their budget.
Toni’s latest book, co-authored with her business partner Michelle Cehn, is The Friendly Vegan Cookbook: 100 Essential Recipes to Share with Vegans and Omnivores Alike.
In this interview Toni discusses:
• How the vegan food blog space has evolved over the past decade
• What to do if you want to start a food blog
• The best ways to get traffic to a food blog at the moment
• How to monetize a food blog
• How she’s able to support herself as a content creator full time and her tips for those interested in this career path
• Strategies for both brands and influencers on how to work together successfully
• Her experience of publishing her books including how this can enhance your business
• And more
Katrina Fox
Katrina Fox is our resident guest vegan business expert at Vegan Business Tribe.
An award-winning journalist, content marketer and copywriter, Katrina is the author of the bestseller Vegan Ventures: Start and Grow an Ethical Business, the first global book providing success strategies for aspiring and existing vegan business owners, and host of the Vegan Business Talk podcast.
She’s written extensively for niche and mainstream media for more than 25 years on animal advocacy and ethical business and was a regular Forbes contributor for a year specialising in writing about vegan and plant-based businesses.
