Using crowdfunding to bring massive visibility to your company or project. Andrew Alexander is the director of Creating a Vegan World, a documentary taking a look at what it would actually take to turn the world vegan.  But seven days from the end of his crowdfunding campaign to buy the recording kit he needed to get his film on Netflix, Andrew found himself with almost no backing and no real idea of how he was going to hit his target.

In this interview, David finds out how Andrew reached his crowdfunding target with just hours to spare and what effect that focussed blitz on visibility had well beyond the end of his Kickstarter campaign.  Learn more about Andrew’s film at www.veganworldfilm.com.