059 - How Kevin Newell veganised the pest-control sector
We speak to Kevin Newell, founder of Europe’s only vegan pest-control company. Humane Wildlife Solutions are the perfect case study in what it means to be a vegan business. In fact, Kevin says that he considers the animals to be his customers more than the humans who call for his help when they find creatures to be a nuisance. But the remarkable thing about Humane Wildlife Solutions is that they do next to no marketing but find their inbox full of enquiries every day, to the point where they have been so successful they are able to help fund other animal charities through the work they do.
Kevin explains how he aligned his business with his vegan ethics to disrupt a sector usually reliant on killing and short-term solutions, and why it’s important to build a business around your passion if you want to be successful.
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